That's just how virtually everyone does business. We deserve to work with people who bring us joy. Who aren't a botheration or a problem or annoying. I often refuse people when I don't like their background. I'll make up excuses. If you profile or pattern me, it's a very obvious trend.
Again, even if we make lots of cash, I am happy to be in our own orbit, our own world, our universe, where we're happy.