Building the Cyberspace Command Pitch and the Lakbima Buyout Plan

January 16, 2021

An advertising masterclass turns into real planning: sharpen the Cyberspace Command message, imagine buying Lakbima and rebuilding it as a stronger platform, and keep threading business, politics, and old grudges into a bigger plan for influence and growth.

Saturday, January 16th, 2021

12:00 a.m.

"Marketing Brings the Money In"

I am watching Jeff Goodby and Rich Silverstein's MasterClass Teach Advertising and Creativity. It is very interesting. These seem like very cool people. I will work on this constantly.

12:30 a.m.

Lal uncle taught me that marketing brings the money in.

He is like my dad, he is my dad's brother.

My G-d will do what is best for us all. I will pray for him, and Deepa aunty.

I do not care about money. I will not kill for money. If he wants to steal, he can steal, let G-d judge.

I do not carry any hate in my heart. I do not hate anyone.

I do not hate ███████ or any Muslims.

I am happy Shami D Perera who I forgot, but had interviewed many months ago, added me on FB.

I also added Major General (Retired) Rohan Anil Kaduwela, from KPMG Tech, who took me to see Amal Illesinghe, the CIO at NSB bank.

Terance Cambel Francis, a Tamil gentleman who helped my firm also added me on FB.

Tharaka Kelumsiri Sandaruwan, the former purchasing manager at Alpex Marine, who got me my laser printer, he also connected with me on FB.

I removed a few people, I do not remember or know.

1:15 a.m.

I am learning about the fascinating Got Milk advertising campaign that was successful. This Advertising MasterClass is absolutely fantastic, really insightful.

It has inspired new ideas.

I feel sleepy. I will sleep soon. I also had an almond flavoured Elephant House cone ice cream, which was not so nice, I did not enjoy it.

Humor:

I was thinking, a lot of people idolize me. They all copy me. I remember I smoked Parliament Cigarettes which Charlie Sheen advertised. I loved the hollow tips. It felt good.

I showed my Parliament Cigarettes to Sean Samarasinghe, Mahinda Samarasinghe's son, he also started smoking it.

Then Sean has shown this to cousin Wagisha's husband Iruka Dedigama. Iruka also started to say that he "started smoking Parliament Cigarettes".

He always offers me now.

Ridiculous.

I bought Chanel No. 5 perfume. Everyone else buys Eau de Toilette or Eau de Perfume. I buy the expensive perfume. I pay like upwards of 100 GBP sterling for it.

It is like a man's lingerie, you feel sexy.

Everyone just copied me.

Everyone.

They asked, "what is that perfume Lehan?"

Then they all started buying it.

It is insane.

1:30 a.m.

I went and checked my perfume bottle. It is not Chanel No. 5. It is Chanel de Bleu Eau de Parfum*.

I was going to get Parfum, but then I realised I am stingy, so I skimped. Or Parfum was not available.

I still got it. I saw it was ranked No. 1 for men, so I got it.

I understand imitation is the sincerest form of flattery. It is fine. It is also incredibly crazy. They all copy me.

Sean and Iruka are terrible, G-d awful, G-d awful.

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I also happened to find Sharma uncle's Cartier Gold Tipped Cigarettes. I started that too. They all copy me.

It is f***ing crazy.

Koshi asked me to get him some cigarettes from Duty Free Heathrow or Changi, I cannot remember what brand, but it was special.

I never steal other people's ideas. I always accredit people duly. I am not like Sean or Iruka.

12:30 p.m.

I just woke up. It is freezing cold in my room. I turned off the air conditioning.

I am thinking.

I was thinking, *the Cyberspace Command advertising campaign needs to be cool.

It should be about how prospects are "connected", or "part of SL" or some form of elitist cabal by partnering us.

I dunno. Maybe we can try to focus on how we have political power which the other IT companies just do not have.

We can claim it is important to cooperate with national leaders for cyber security.

We can say that "cyber is a two sided coin, the other side being state actor based espionage (Denzil Perera)".

12:45 p.m.

We will definitely say, "it is a bad idea and utterly unacceptable to let just about anyone and everyone or everybody do cyber security.

Only a trusted few people, with public reputations for patriotism should be allowed to do this kind of thing".

I wonder if we can give Jit Warnakulasuriya the Huawei deal and get the cyber security components.

In terms of Who Are We deal, it is possible, though I have virtually no contacts in China, to use Martinn Teng uncle as he is a Chinese and the local political firepower.

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People gotta make a Netflix series about us or something, about myself. It is like Narcos with Pablo Escobar how we get our deals signed.

I remember Thilanga Sumathipala uncle complained to Mahinda Rajapaksa that Lal Edirisinghe is an advisor to Ranil Wickramasinghe. Mahinda angrily confronted Lal.

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Lal can advise anyone how to

Saturday, January 16th, 2021

1:45 p.m.

My mum is not there. I think I must order food delivery. I am hungry.

Write about plan to buy Lakbima from Thilanga uncle, then, call it The Lakbima Times, then make two deals, 1 with "our friends" to make it high tech (so anyone can write a story) and 2 with Singapore Press Holdings who do The Straits Times or I guess we can try everyone, to sell them like 45% sterling shares, to get everything going smoothly -- they can help manage the whole thing.

Martinn uncle was telling me that Lakbima was very useful, as people love to read. It was more useful than Swarnavahini that Prasanga aunty should have owned via her husband Jeewaka. It will be useful. I will make it a platform only, where we can entertain entries from everyone.

#Patharakaraya

I was looking through Uber Eats for lunch. It is all Sri Lankan food. People in SL love rice and curry. I have it eaten it every single day for my whole entire life, so I have gotten sick of it. *Sigh* but it is not that bad. I think I saw Ashok Pathirage say he still gets some Rs 200 or 300 rice packet, or something.

Saturday, January 16th, 2021

2:00 p.m.

Apocalypse Now: I love the smell of napalm in the morning.( Kilgore )

https://youtu.be/dVV8x3Nd4PQ

Saturday, January 16th, 2021

2:15 p.m.

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5:15 p.m.

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It will be like that Blue Oyster Cult song, Don't Fear the Reaper:

https://youtu.be/Dy4HA3vUv2c

[Verse 2: Buck Dharma]

Valentine is done

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Saturday, January 15th, 2021

6:00 p.m.

I do not like Dido's White Flag song so much,

In the words of someone, I know, actually, I do not want to quote them because it too much coolness. It was basically what Gota told Shavendra.

I saw J-ps were surrendering, to the Allies in WW2, they pulled out a goddamned hand-grenade and went out, taking as many of our boys as they could, they are just like their Mosquito flying Kamikaze brothers!

These guys, they have to pay for this. 20 bn LKR, 3 bn LKR, they have to pay up, sell the house, give up everything, go to jail,

Heard Ashok Pathirage was saying something about Gotabaya, then later he refused to testify in court, he was not stupid. Some of Ashok's bad friends in NDB and his Muslims directors in Softlogic must've put in the wrong ideas. His son Prashan was telling me people have made up that story.

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We have done our part to save this country from terrorism, Gotabaya, Mahinda Rajapaksa, Shavendra, Kamal Gunaratne, they could not have won without support from Israel for Kfirs and the weaponry we supplied.

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I think you know what hell is when you look at Deepa and Lal. They are in hell. I wonder how they are going to pay up.

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Jeyaraj Fernandopoulle's wife Surdharshani (I cannot spell properly)

Mahinda told Bhanuka to grow up to be like his dad, just imagine how Bhanuka would do if his mother got swindled after her husband got blown up by terrorists?

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I watched Ocean's Eleven, 12 and 13, and 8 with the women, they stole from the casino guy, that is another story, this is like stealing from James Caan as Ed Deline in Las Vegas or I do not know, I guess those guys in Casino (1995) or

Marcellus Wallace!

Pulp Fiction:

https://youtu.be/FZrG8qPvX3Q

INT. PAWNSHOP BACK ROOM – DAY

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INT. RUSSELL'S OLD ROOM – DAY

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BUTCH

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Zed.

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BUTCH

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Then a VOICE says:

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KABOOM!!!!

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Butch lowers the sword and hangs back. Not a word, until:

BUTCH

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MARSELLUS

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okay!

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BUTCH

What now?

MARSELLUS

What now? Well let me tell you what

now. I'm gonna call a couple pipe-

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BUTCH

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you?

MARSELLUS

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BUTCH

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MARSELLUS

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ain't nobody else's business. Two:

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Deal?

BUTCH

Deal.

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MARSELLUS

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MARSELLUS

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Saturday, January 16th, 2021

8:15 p.m.

*I deleted an entry made at this time. Instead, I have made observations on what was originally written as follows*

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I make comments on BLM.

There are fears shared.

There are more fears shared regarding a former employee who happens to be friends with people who hate my family.

8:45 p.m.

*Observations continue*

I do not wish to describe what is written. It is suspicion.

It is written Pastor Jerome Fernando in King's Revival Church is channelling spiritual energy, though he did make great commercials for EGB root beer once.

Comments are made on Kumar Sangakkara at a Bible Study at KRC in the Jayamaha house.

My religious beliefs are explained.

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It is written that I plan to save my family.

11:00 p.m.

I should have tried to meet Nat Rothschild to try and get some cables for our data centre for a bit cheaper. The best time to buy those are when you know the deal makers are in town. I can speak to Ken Soh and Patrick Lim, COO, at BH Global SGX. But there is still time. I can help Jacob's son with some areas. I am not sure if the cables we need can be made by BH. I saw that they do uni directional cables for cyber.

11:45 p.m.

I wrote some thoughts on religion. I deleted these because I am not sure. I have to think about it some more. I write interesting things, sometimes I delete them because I later decide that it is not good enough. I should not stress out on this cables stuff either. There are solutions. Ken Soh knows all the big guys in Israel too. He knows the top guys.

I think that PR wise, there are more important things to focus on. I am sure there are things to do. This MasterClass by Jeff Goodby and Rich Silverstein is terrific. I should share this series with my cousins Chadu and Udhantha. They will like it. Cousin Chadu was the one who taught me how to hack at a young age, he showed me a P2P software called Ares. It was similar to Limewire which was popular back then.

12:45 a.m.

Ken got the deals for the PM's office in Israel and in Singapore and MOD/ MOF. *I wrote some insights, these were deleted*

8 matched names linked to the Names index.